Effective Date: 16 June 2025
Introduction
This Cookie Policy explains how The Tool & Gauge Company (UK) Limited ("we", "us", or "our") uses cookies and similar technologies on our website (www.diytools.com). It applies to all visitors accessing our site from the UK and internationally.
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help remember your preferences, support website functionality, and collect analytical and marketing data.
Types of Cookies We Use
| Type | Description |
|---|---|
| Strictly Necessary | Essential for website functionality — e.g. shopping cart, login. |
| Performance (Analytics) | Help us understand user interaction (e.g. Google Analytics). |
| Functionality | Remember choices (e.g. region or language). |
| Marketing/Targeting | Used to show relevant ads and measure campaign effectiveness (e.g. Facebook Pixel, YouTube embeds). |
How We Use Cookies
We use cookies to:
- Provide secure login and checkout features
- Store your shopping preferences
- Improve performance and usability
- Understand user behaviour via analytics
- Support advertising and remarketing
We do not store sensitive personal data (like credit card numbers) in cookies.
Managing Cookie Preferences
You can control your cookie preferences using the “Manage Cookies” link in our website footer at any time.
You may:
- Accept all cookies
- Allow only essential cookies
- Choose specific categories (analytics, marketing)
Your preferences are stored for up to 12 months unless you clear your browser cookies.
Note: Disabling cookies may limit functionality such as basket persistence and login.
Legal Basis for Processing
Under the UK GDPR and PECR:
- Essential cookies are used based on legitimate interest (no consent required).
- Non-essential cookies (analytics, marketing) require your explicit consent before being set.
You can withdraw consent at any time using the “Manage Cookies” option.
Cookie List (Examples)
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| SHOP_SESSION_TOKEN | BigCommerce | Maintain user session | Necessary | Session |
| XSRF-TOKEN | BigCommerce | Prevent cross-site forgery | Necessary | Session |
| _ga, _gid | Google Analytics | Track website usage | Performance | 2 years / 24 hours |
| _fbp | Facebook Pixel | Marketing / remarketing | Marketing | 90 days |
| CONSENT, PREF | YouTube / Google | Store consent and preferences | Marketing | 2 years |
This list is indicative. We regularly review cookies in use and update this policy accordingly.
Third-Party Cookies
We use services such as:
- Google Analytics
- Facebook Pixel
- YouTube embeds
- Payment processors (e.g. PayPal, Klarna)
These may place cookies on your device. We recommend reviewing their privacy and cookie policies for more details.
International Compliance
We apply the same high standards to users in the UK, EU/EEA, and elsewhere. For more details on your rights, please see our Privacy Policy.
Updates to This Policy
We may update this policy to reflect changes in technology, law, or our business. Changes will be posted here with a revised effective date.
Contact Us
If you have any questions, contact us at:
Email: sales@diytools.com
